Marshalling the vast intellect reserve of companies and institutions means knowing where the cutting edge lies and imagining what could be beyond it.

Exploring that innovation edge, visualizing it, means understanding the state of technology today and its direction tomorrow.

It means following the pathway of scientific discovery to engineered design. From the pipeline of the possible, to thinking forward to the practical and sustainable.

From the current now to the chosen next.

Yet today, choosing your horizon is hard. The call is being made tougher; the number of horizons is increasing, their overlap ever more complex.

The hazards of repeat, of delay, of failure, of having pointed your ideation power at the wrong target; these weigh on the decision. They sit on the shoulders of the deciders. Often, they mean accepting a position of follower.

It doesn’t have to be this way.

The information exists.

The possible can be found and discerned and the call made easier. The ideas that create new ground can be measured and the organizations that produced them identified.