Shopping app Temu to expand into UK on Mar. 25

Shopping app Temu to expand into UK on Mar. 25

Temu, Pinduoduo’s sibling budget e-commerce app, is scheduled to launch in the UK on Mar. 25, Chinese media outlet Jiemian reported on Monday. A Temu employee confirmed the upcoming rollout to the outlet, adding that the company is working in parallel on launches in other European countries. The person revealed that the cross-border shopping platform is also eyeing expansion in Africa and Latin America. Temu was first launched last September in the US, where it quickly hit the top of the country’s download charts. The social shopping app has since launched in Australia and New Zealand, and last month began testing in Canada. [Jiemian, in Chinese]

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